B2B Technology Sales Coaching Built on Trust
The Story Behind Stop Touching Base
Lessons from the Grind
Lessons from the Grind
The Path from Minimum Wage to Senior VP
About Me
I broke into tech sales in 2006 with no roadmap, no pipeline, and no clue how B2B buying actually worked.
At 26 years old, I had never made more than $18,000 a year — and my first “technology training” was reading a PC Mall catalog in the lobby before my interview.
What came next was a crash course in reality: over 100,000 cold calls, years of trial and error, and a relentless focus on learning from every failure.
I didn’t just build a pipeline — I built a process, a reputation, and a career that today spans more than $150 million in enterprise technology sales.
I didn’t grow through perfect pitches. I grew by earning trust, solving problems under pressure, and never quoting anything I wouldn’t defend in front of a CFO.
What I Do Today
I currently serve as Senior Vice President of Enterprise Sales at GHA Technologies, a national value-added reseller (VAR) with customers across healthcare, education, public sector, and Fortune 500 enterprises.
Grateful to be currently ranked number one out of 195 sales professionals nationwide, not just for total volume, but for how I scope, protect, and deliver complex technology solutions that actually work.
My work focuses on helping IT leaders reduce deployment risk, align infrastructure with business outcomes, and ensure every project is scoped for success, not last-minute adjustments.
These are hands-on, high-impact technology initiatives. They include 5,000-plus site device rollouts, security-sensitive environments, and time-critical projects where precision matters more than presentation.
I partner directly with CIOs, IT Directors, and Procurement leaders to design enterprise-grade solutions that prioritize deployment clarity, compliance protection, and long-term trust after the sale.
About Stop Touching Base
Stop Touching Base isn’t a personal brand — it’s a professional standard for B2B technology sales coaching.
I created this movement after watching too many reps quote too early, follow up too vaguely, and lose deals that could’ve been earned with just a little more clarity and care.
It’s now a tactical sales system used across VARs, SaaS companies, OEMs, and MSPs — built to raise the bar for every rep who wants to lead with trust, not templates.
Here’s what we teach:
- Build trust from the first message
- Replace filler with value in every follow-up
- Flag risk before it breaks your rollout
- Earn enterprise trust without sounding like a rep
- Create 100-Year partnerships built on radical transparency and response time.
Why This Matters
You don’t earn long-term customers by chasing quotas. You earn them by being the one who shows up fast, prepared, and accountable when others disappear.
Whether you’re a rep, a buyer, or a leader trying to build a reputation that lasts, I built Stop Touching Base for people who care about their customers’ outcome more than they care about their quota.
Premier 1:1 Coaching
I work exclusively with relationship-driven technology sales professionals who are vetted, positive, and committed to becoming top-tier performers.
Recognized Sales Leadership
I coach technology sales professionals who want to lead with clarity, build trust faster, and protect their reputation at every step of the deal.
This is mentorship rooted in real sales environments — not theory. I help relationship-driven sellers develop the habits, language, and mindset that consistently outperform quota-first tactics.
Why We Exist
Why We Exist
Mission Statement
Stop Touching Base is a movement built for B2B tech sellers who refuse to sound like everyone else.
We replace filler with precision, pressure with partnership, and lazy follow-up with real execution.
This isn’t another sales training.
It’s a standard.
One built on trust, urgency, and discipline, not sales theater.
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We don’t touch base.
We build trust.
The Meaning Behind the Name
Why Stop Touching Base Matters?
The phrase Stop Touching Base represents a shift in how modern sales should work. Traditional follow-ups are often vague, generic, and forgettable. They frustrate prospects and leave sellers stuck in pipelines that never move.
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This system replaces filler with purpose. Every message, every quote, and every follow-up is built to create motion, not just check in.
- Prioritizing Quality Interactions
Transforming sales practices by focusing on meaningful connections over sheer volume.
- Building Trust Through Value
Empowering sales professionals to turn every interaction into an opportunity to deliver value and earn client loyalty
Your success is built on trust, clarity, and consistent execution. We help you close more deals, simplify your process, and Build Relationships That Last .
Join the Stop Touching Base movement and start selling with clarity, confidence, and zero guesswork.
Credentials and Expertise in B2B Technology Sales
With over 19 years in B2B technology sales, I’ve seen what actually moves deals forward and what stalls them.
At Stop Touching Base, we don’t teach abstract strategies.
We coach high-trust sellers to execute with precision, build stronger relationships, and close without shortcuts.
If you’re ready to stop guessing and start selling with intent, you’re in the right place.
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